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4 Tips for Improving the Visual Appeal of a Real Estate Site

Many of the sales associated with real estate are based on first impressions alone. Buyers won’t pursue a property in earnest if they don’t fall in love with it the first time they see it. Research shows that people form lasting first impressions within the first 15 seconds of seeing something, which particularly applies to … Read more…

5 Helpful Tips for Naming Your Blog

Once you’ve identified an idea or topic for a new blog, one of the first things you’ll do next is to give it a name. This may seem like an easy task at first glance, but you may discover it can be complicated and painstaking when you realize how many factors must be considered. We … Read more…

Make Your Content Useful And Entertaining

Engaging Information You’re looking for content that isn’t just informational, but engages the reader directly. This means providing substance which has a quotient of entertainment value. As an example, say your target demographic has a high gaming population. In that instance, you’d want to include gaming information. Gamers are always interested in immersive developments perpetuating … Read more…

Get These Plugins: Adding Video To Your WordPress

Everyone agrees: websites are better with video. But when you’re building your WordPress site, what’s the best way to embed those videos? To get the best results, you’ll want to use a video plugin, and there are plenty to choose from. We’ve rounded up 5 of the best for your consideration. Keep It Simple For … Read more…

3 Ways to Make Website Communication Easier

As a business in today’s society, your number one tool is your website. Without one, you’re irrelevant to all of the market except maybe those in your immediate physical vicinity. Even then, people are so used to using technology to guide them day to day, that your lack of having a website as a restaurant, … Read more…

3 Reasons to Include User-Generated Content in Your Marketing

Content is one of the cornerstones of online marketing, but not all content has to be created by you. Your customers understand both your product and your other customers’ needs, which is why they’re your best resource for content creation. User-generated content is an excellent strategy for building brand attention. Customers can connect with other … Read more…

4 Elements Every Real Estate Website Needs

When your real estate agency has been established long enough that you need your own website, you have some major factors to consider. Typically, consumers will visit your site to search for homes, research the market, estimate their current home’s worth, and investigate the pros and cons of a given neighborhood. But they can only … Read more…