Twitter has quickly become one of the hottest, most effective social media tools. There always seems to be a new tool being developed however the tried-and-true tools such as Twitter, Facebook, Linkedin, Digg… will be the tools around for the long-haul. There are literally thousands of tools you can use for Twitter analytics however what if you’re a visual thinker?
Let’s face it: Twitter is all about words. You post a message in 140 characters or less but if you’re a visual, not linear, thinker you may need a tool that gives you some better visualization of your account – your followers, your network, having some fun with your account, searching trends or even monitoring. We’ve done some research and have found some free, online and creative Twitter visualization tools that will help you achieve your visual result.
The Archivist, a Microsoft developer off-shoot product, is a tool that allows you to search through tweets, archive them and then share the tweet lists with others. Essentially, sign into your Twitter account, associate it with Archivist and start searching. Archivist will monitor your Twitter account and if you’ve marked your archives as public all of your friends will be able to see your archives.
You can turn the archives to private and choose what you want to share so don’t panic about being monitored. It’s completely private if you so wish. The interface shows lots of visually appealing graphs and charts of Twitter volume, tweets vs. retweets, top users and URLs – all customizable.
If you’re interested in keyword optimization or SEO for your tweets take a look at Twitter StreamGraphs, a free online tool that will allow you to search on a word to visually see what’s hit or miss. You can search on users (using @username) to see how well their tweets are doing, or even use the @username/list format to see how well a list is doing.
The tool will show the last 1000 tweets that contained your search item and will color code the time/user information so that you can click within the stream to get more information. Hop on the site, do a keyword search and start playing around to get a better feel for how it all works!
Mention Map is a tool that allows you to visually analyze your network and the mentions you’re receiving on Twitter. When you type in your user name you are shown as the hub and all the users around you are lined to you how they relate to you and your network.
It doesn’t just show friends; it shows anyone who has mentioned you and will also show the hash tags that are most commonly associated with those mentions. This will show you how effective your own hash tags and/or keywords are performing as well as how much buzz you’re getting.
Twitter Counter is a great way to visualize and analyze your own Twitter followers and how your follow count is performing. It shows in a graph format if your follower count is climbing, falling, growing stagnant, etc. You will be able to see if there are certain things you’re mentioning that are gaining you more followers or if there is an activity you’re performing that is causing you to lose followers. You can also compare your growth with other users!
One of the coolest and most unique Twitter visualization tools is Portwiture. Portwiture is mainly for fun. It takes a look at your recent Twitter statuses and gives you a visual look – in pictures – showing you the theme of what you’ve been discussing. No worries though; it’s all rated PG and it is actually quite pretty.
You can share your Portwit with your Twitter followers and maybe get a little more creative with your words to see what your Portwit will be tomorrow. One restriction of using the service is that your Twitter account has to be public.
Twiterfall is another amazing interface that can be used for analyzing basically anything and everything related to trending tropics, keywords, etc. The part of this interface that makes it different from the rest is that you’re able to pick a geolocation, only search within specific lists and even exclude certain keywords from your search. Once you search you’ll start to see a Twitterfall (looks like a waterfall) of the users mentioning the keywords along with their actual tweet. You can click on the user to see more, taking you directly to the user’s Twitter profile.
Viola! The tools we’ve mentioned today are merely a few of the thousands of tools that are out there for Twitter and social media monitoring. However they are some of the most creative and fun of the bunch.
So if you’re interested in analyzing some stats using creative Twitter visualization tools. jump on some of the sites we’ve mentioned and see what you can find. Hopefully you’ll find an interface that works for your specific needs and you can use them to gain some ground in the ever changing world of Twitter social media.