If you’re a design enthusiast and have been following our blog lately, you will have some pretty good knowledge of what a logo basically is and what it sets out to represent. Pretty much everyone out there can agree that the logo of any given brand or company is its mask in the marketing, corporate and commercial world. What defines it is how effective and relevant a visual you make it.
A logo is the most key graphic element and commercial trademark of an organization. It is the symbol by which it will be recognized and represented in the greater world of dealings and networking. Therefore, the matter of designing it is not a thing to be taken lightly. Quite the contrary, actually.
Simply put, you want your logo to be simple, recognizable and eternal. You want it to be good and you want it for good – it will be the face of your brand for as long as your brand exists. Designing and finalizing a company logo can be a stressful task on which you do not want to compromise on investing time and effort. Remember this: unless you’re running Apple Inc., chances are you’ll be stuck with your logo for a long time if you want your brand to actually scratch the surface of the competitive market – so it had better be a good one.
Logo designing can be tricky, but it also has the capacity to be a whole lot of fun, especially if you’re a design geek. There are tons and tons of ways in which you can successfully craft a logo. The key is to keep it clean and simple without being tempted to make it the easy way out. While purely image based logos are very chic and super suggestive, the use of type in logos makes from some terrific logo designs, especially when the logo is designed and manipulated into the type itself, or vice versa. Below are 30 stunning examples of logo designs rendered with the extremely creative and conceptual use of type, font and text. A beautiful combination of font selection, form adjustments and typography along with basic design elements at the hands of talented designers can do wonders.